Affiliate Programme

eBay AdContext

eBay AdContext is a simple, automated way to add relevant, real-time eBay listings to help maximise your ad profits. It will dynamically generate relevant listings, even when the content on your website has changed.

Ad Types

Text & Image	Text Only
Flash

 

How to create an Ad

We will send out an announcement when eBay AdContext is available to the public. To be automatically included on the email list, sign up to the Affiliate program today!

Additional features include:

• New ad formats: text-only and flash;
• Ad layouts combine listings with keyword and category content;
• Many color schemes available;
• New sizes added.

Frequently Asked Questions

Q: What is eBay AdContext?

A: eBay AdContext is our new contextual ad tool. It will scan the content of a Web site and automatically return relevant eBay ad content. For example, a website about sports could use eBay AdContext to display ads for sporting goods listings or eBay search results for memorabilia related to a specific sports team. When a user clicks on the eBay ad, they are led directly to the eBay site (either to the listing, the category, or the search results page).

Q: How does it work?

A: eBay AdContext was developed using eBay's keyword selection technology, which uses proprietary eBay data to match contextual eBay ads to the web page. The contextual ads take into account the popularity of certain keywords on eBay, not just the keywords on a given website, making them relevant to what people are actually shopping for on eBay.

Q: How do I use it?

A: Placing eBay AdContext on your website is easy - simply create your ad using our setup flow, and then copy the Javascript code into your web page. eBay AdContext will then crawl your website and display contextual eBay content The ad content will update automatically as the content on your page changes.

Q: How is this different from what has been offered to eBay Affiliates in the past?

A: The eBay Affiliate Programme currently offers an editor kit that allows Web publishers to create their own selection of eBay ads on their Web pages, by manually entering specific keywords and categories as search terms in order to return listings. eBay AdContext automates this process by reading the content of the website - which may change daily - and surfacing ads that are most relevant to that content.

Q: When will the product go live?

A: At this time we haven't announced a launch date. Stay tuned to the eBay Affiliates Programme Web site for more information.

Q: How do I become an Affiliate?

A: Those interested in becoming an eBay Affiliate can sign up at the eBay developer site. Registration is free.

Q: What about the API?

A: There is a new API call which returns ranked eBay keywords and categories for a specified Web page. This enables developers to create applications that may be different from traditional contextual ad serving. This API call is also in beta, to apply to take part please email your application idea to getcontextualkeywords@ebay.com.