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Business Selling Explained
If you're looking for an opportunity to broaden your selling capabilities and customer reach, use the information below to help you get started and develop your business selling activities on eBay.

  1. Trade under your business name
  2. Enable buyers to pay you securely with PayPal
  3. Create and manage your listings
  4. Selecting a selling and listing format
  5. Selecting a Seller Tool
  6. Understanding Seller fees
  7. Policies and troubleshooting
  8. Legal obligations for business sellers
  9. Opening an eBay Shop
  10. Managing your buyers
  11. Opening a Skype account
10. Managing your buyers

Bid blocking
Sellers are permitted to exclude bidders at any time prior to the listing close and are free to cancel unwelcome bids. After a seller has cancelled a bid, the bidder may not place a new bid without the seller's permission.

You may also create a list of pre-approved bidders.

Negative feedback
Many things can contribute to sellers leaving negative feedback, more often it's down to lack of communication. If you believe you were left negative feedback unfairly, you should contact the buyer directly to resolve the situation. If you both agree on a resolution, you can contact eBay to mutually withdraw the negative feedback.

  1. Managing your sales

  2. Throughout the selling process you may receive email questions from potential buyers who want to know more about your items. Be sure to respond to these promptly. You can also opt to post your questions and answers to your item listings page. This will avoid other buyers emailing the same questions twice.

    The simplest way to keep track of all our activity is by using My eBay. This is really useful if you have more than one item for sale or if you are both selling and bidding on several items.

    My eBay's All Selling page lets you see the status of items you're selling from listing to completion including:
    1. The Scheduled Items view shows you items that you scheduled to start at a future time.
    2. The Items I'm Selling view shows all your items that are currently for sale on eBay include all information about your items, such as the current price, number of watchers, number of bids, and current high bidder.
    3. The Items I've Sold view shows your items whose listings ended in a successful sale including information about your items, such as the buyer, sale price, sale date, and quantity sold.
    4. The Unsold Items view shows your items whose listings did not end in a successful sale. Remember, you can choose to relist that those items from this view.

  3. Completing your sales

  4. At the end of a successful listing, both you and the buyer will receive and end of auction email from eBay, detailing the final price of the item and payment instructions. If you didn't include payment details in your listing, make sure you contact the buyer to arrange payment and delivery details.

    If you have opted to receive PayPal payments, you will receive a "You've got cash" email from PayPal once the buyer has paid. Simply click on this email to sign into PayPal and review the details of the payment. Remember to only post the item once you have received payment.

    Once the sale is complete, leave feedback for your buyer and encourage them to do the same for you.

    Please note: If for some reason your item doesn't sell, don't forget you can relist for FREE.

  5. Feedback and how it works
    Feedback is your reputation on eBay.
    Each time you buy and sell successfully your trading partner will leave you positive, neutral or negative feedback with a comment on how you conducted yourself during the transaction. You should leave feedback for everyone you trade with also.

    Reviewing your trading partner's feedback about previous conduct on eBay can give you a good idea of what to expect in the transaction

  6. What to do if something goes wrong
    The vast majority of buyers and sellers on eBay are honest and reliable. Millions of transactions take place every day on eBay without any problem, which makes it one of the safest places to trade online. However, should things go wrong, we are here to help.

    Contact the buyer/seller
    The vast majority of disputes on eBay are the result of misunderstandings or lack of communication. If there are problems with your transaction, contact the seller with a patient and friendly email or telephone call. This usually resolves most disputes.

    Use a Dispute Resolution Service
    If you need further help, you can enlist a third party Dispute Resolution service like Square Trade to help you and the seller sort out the transaction. SquareTrade has an excellent reputation of resolving disputes quickly and fairly.

    Purchase Protection Programmes
    If you still are not able to resolve the issue, you may be covered by eBay's Standard Purchase Protection Programme which allows buyers a reimbursement of up to £105 should fraud occur.

    Also, if you paid for your item through PayPal, you could be covered by PayPal's Buyer Protection Programme. This programme covers you for up to £250 on qualified items, if fraud happens.

    Contact eBay
    Although rare, if misuse is suspected, eBay users are encouraged to report it to our dedicated Trust and Safety Team.


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