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eBay.co.uk fees for private sellers

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Fees for selling on eBay

When you sell on eBay, there are 3 types of fees:

  • Insertion fees

    • This fee is paid whenever you list an item on eBay, even if it doesn't sell

    • The insertion fee varies, depending on the listing format you choose and the category you list the item under

  • Final value fees

    • When your item sells, you'll be charged a final value fee that's based on a percentage of the total cost to the buyer, including postage, packaging and any other related costs

    • You'll only pay this fee when your item sells

  • Feature fees

    • This fee is only paid if you select optional features to increase your chances of a successful sale, e.g. international site visibility, subtitle or picture pack

Total cost of selling item = Insertion fee + Final value fee + Feature fees (if any)

Note: Stated eBay fees include 15% VAT for residents of the EU. Invoices sent to you will quote fees with VAT included. Find out why we use the Luxembourg rate of VAT

Insertion fees

Auction-style insertion fees

Category

Starting price

Insertion fee

All categories, except motors and those listed below

£0.01 - £0.99

Free for first 100* or £0.10

£1.00 - £4.99

£0.15

£5.00 - £14.99

£0.25

£15.00 - £29.99

£0.50

£30 - £99.99

£1

£100 or more

£1.30

Media-related

£0.01 - £0.99

Free for first 100* or £0.05

£1.00 or more

£0.10

Property

Any price (single or multiple items)

£35 x number of items

*Your first 100 single-quantity auction-style listings in a calendar month won't be charged an insertion fee if:

  • You're a private seller

  • The item is listed in an eligible category without a reserve

  • Your starting price is between £0.01 and £0.99

  • You're not a PowerSeller on any eBay site

  • You can see how many free auction-style listings you've used for the month on the My eBay - All Selling and Selling Manager Summary pages

Buy it now insertion fees

The minimum starting price for a Buy it now or fixed price listing is £0.99.

Category

Insertion fee for any starting price of £0.99 or more (including multiple items that are identical)

All categories, except those listed below

£0.40

Media-related

£0.20

Property

£35

Learn more about listing multiple items that are identical

If you have an eBay Shop, insertion fees may be different. Find out more about these fees in eBay Shops

Best Offer is a feature that's free with Buy it now listings. Find out more about how to sell using Best Offer

Final value fees

Auction-style and Buy it now final value fees

Category

Final selling price

Final value fee

All categories including Media-related and Technology-related, except those listed below

£0.01 or more

10% of the value of the total transaction (up to a maximum of £75)

Property

£0.01 or more

No fee

The final value fee for a Buy it now listing with multiple items is calculated per item sold based on the final selling price of the item and postage cost.

Remember that if your item doesn't sell, you don't pay a final value fee. You'll have the option of relisting your item, and if it sells, you could be eligible for a credit on the insertion fee.

Learn more about insertion fee credits for relisting your item

'Media-related' refers to items listed within the following categories:

Books, comics & magazines (excluding the Accessories sub-category)

  • DVDs, Films & TV (excluding the Accessories/Storage, Film memorabilia and TV memorabilia sub-categories)

  • Games sub-category of Video Games & Consoles (doesn't apply to the other sub-categories of Video Games & Consoles)

  • Music (excluding Music memorabilia and Accessories/Storage sub-categories)

See an example of how fees for a listing in a media-related category are calculated

*Free insertion fees for auction-style listing

Private sellers can list items for free provided the item is listed:

  • Using the auction-style format in an eligible category (Cars Motorcycles & Vehicles, and Property are excluded)

  • With a starting price of between £0.01 - £0.99 without reserve

  • Only in 1 category:

    • If you list in a second category, this will be charged the standard rate for listing in a second category

This pricing is limited to a maximum of 100 listings per month. From the 101st listing, the standard insertion fee applies, which is £0.05 for Media-related categories and £0.10 for all other eligible categories. Business sellers and PowerSellers from any eBay site are excluded and will be charged the applicable insertion fee.

You can see how many free auction-style listings you've used for the month on the My eBay and Selling Manager Summary pages.

See an example of how fees for a free auction-style listing are calculated

Fees for optional features

Use these optional features to help increase the number of bids and the chances of selling success. For example, the subtitle feature is designed to give your listing increased visibility in search result lists.

Feature fees vary depending on the:

  • Listing format

  • Duration of the listing

Listing upgrades

Feature

Auction-style and Buy it now - 3 to 10 days

Buy it now - 30 days

Gallery

Free

Free

Gallery Plus

£0.95

£2.85

Listing Designer*

£0.07

£0.21

Scheduling your listings**

£0.06

£0.06

Item subtitle

£0.35

£1.05

Auction-style listing with Buy it now

£0.99 - £4.99

£0.10

Not applicable

£5 - £14.99

£0.20

Not applicable

£15 - £29.99

£0.30

Not applicable

£30 or more

£0.50

Not applicable

Adding pictures to your listing

All pictures

Free

Free

Clothes, shoes & accessories category

Free

Free

Home & garden category

Free

Free

Supersize image (for all categories including above)

Free

Free

*Fees are not charged when using Listing Designer themes in Turbo Lister or when the seller is subscribed to Selling Manager Pro at the time the listing is created

**Users of Selling Manager Pro are exempt from listing scheduling fees

International site visibility

Starting price

Auction-style listing

Buy it now listing

£0.01 - £4.99

£0.05

£0.30

£5 - £29.99

£0.10

£0.30

£30 or more

£0.15

£0.30

Learn more about increasing your listing's visibility on international eBay sites

Reserve fees

When you set a reserve price, the insertion fee for an auction-style listing is dependent on the reserve price and not the starting price. Fees are non-refundable, even if the item doesn't sell.

Reserve prices must be set at £50 or more.

See an example of how reserve fees are calculated

Category

Reserve price

Reserve fee

All categories, except below

£50.00+

3.5% of reserve price

(up to £150)

Property

£50.00+

£2.00

Cars, Commerical Vehicles,

Motorcycles and Caravans

£50.00+

£7.99

Fees for seller tools

Listing tool

Fee

Turbo Lister

Free

Selling Manager

Free

Selling Manager Pro

£4.99 per month

Sales reports

Free

Optional fees

There are additional charges related to your selling activity that may apply. For example, you may incur charges for postage labels printed on the eBay site, reimbursements to eBay for buyer refunds or charges associated with an eBay programme you use, such as the Global Postage Programme. Depending on the charge, and at eBay's option, these charges may be included on your seller invoice, which may be charged to your automatic payment method on file, if any.

Supplemental service fees

If you use supplemental services such as managed returns or other services offered by eBay or third parties, then charges associated with those services may also be treated as fees. Depending on the service, these charges may be included on seller invoices as a fee, which may be charged to your automatic payment method on file.

What you should know about your eBay fees

  • If your seller account is suspended for any reason, any amounts owed will immediately become due and payable. eBay reserves the right to immediately charge any amounts you have not previously disputed to the billing method that you are using.

  • Fees pay for the right to sell on eBay. There are times when your listing may not appear when using a keyword or category search until several hours after you have created it. Therefore, eBay cannot guarantee exact listing durations. Learn more about listing durations

  • Sellers do not purchase exclusive rights to web pages on eBay. We may, in our sole discretion, and without your consent or payment to you, place third-party advertisements on any web page within our site.

  • Insertion fees and optional feature fees are charged at the time of listing and are non-refundable.

  • Good 'Til Cancelled renews automatically every 30 days unless all of the items sell, you end the listing, or the listing breaches an eBay policy. Insertion fees are charged every 30 day period.

  • You can see your recent account activity by viewing your Account Activity page.

  • eBay requires payment in full each month on accounts with balances of £1 or greater. eBay may suspend your account for non-payment of eBay fees. If you have not paid your outstanding eBay fees after our reminders and warnings, eBay reserves the right to refer your account to an outside collection agency for collection of the outstanding eBay fees. Please note that the collection agency will also charge you a proportionate and reasonable fee for the collection of the unpaid eBay fees, which will vary according to the amount owed and which will be payable in addition to the outstanding eBay fees.

Examples

List a media-related item using the auction-style format

  • Starting price: £50

  • Final selling price: £150

  • Postage & Packaging cost: £10

  • Total eBay selling fees are £16.10 comprising:

    • Insertion fee: £0.10

    • Final value fee: 10% of the total cost including postage, packaging and any other related costs, which in this case is £16

List an item using the free auction-style listing

  • Starting price: £0.99

  • Final selling price: £25

  • Postage & Packaging cost: £2

  • Total eBay selling fees are £2.70 comprising:

    • Insertion fee: £0

    • Final value fee: 10% of the total cost including postage, packaging and any other related costs, which in this case is £2.70

List a technology-related item using the Buy it now format

  • Buy it now price: £30

  • Final selling price: £30

  • Postage & Packaging cost: £5

  • Total eBay selling fees are £3.90 comprising:

    • Insertion fee: £0.40

    • Final value fee: 10% of the total cost including postage, packaging and any other related costs, which in this case is £3.50

List an item using the auction-style format with a reserve price

  • Starting price: £10

  • Reserve price: £150

  • Final selling price: £200

  • Postage & Packaging cost: £10

  • Total eBay selling fees are £26.80 comprising:

    • Insertion fee: £1.30

    • Reserve fee: 3% of the reserve price, which in this case is £4.50

    • Final value fee: 10% of the total cost including postage, packaging and any other related costs, which in this case is £21

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