If your buyer didn't pay, you cancel the transaction, or you end your listing early, you can offer an item for sale again by relisting it. If the item sells the second time you list it, you could qualify for an Insertion Fee credit. While you're relisting, you can enhance your listing with pictures, edit your title and description, change or add categories, and include product details.
Relisting an item
If your item didn't sell the first time, you might want to come up with a different title, lower the starting price, or add a more detailed item description. Read our tips for selling relisted items.
To relist an item:Go to My eBay. You may need to sign in.
On the Activity tab, click the 'All Selling' link.
Locate the listing in the 'Sold' or 'Unsold' section.
To the right of the listing, choose 'Relist' from the dropdown menu.
You can also click the 'Relist this item' link from the item page for the ended listing.
Important: When you relist or change a listing title, your listing might not be searchable in a keyword or category search until several hours after you've changed it. For more information, see How can I find my listing?
Getting credited for the Insertion Fee
We automatically issue an Insertion Fee credit to your account if your relisting qualifies; you don't have to request it. When your item sells after the relisting, the credit is posted to your seller's account as long as your listing meets the requirements below:
Only the first relisting of an item is eligible. Subsequent relistings of the same item do not qualify.
Both the original listing and the relisting must be in Online Auction or Best Offer Only format.
Buy It Now and Property listing formats are not eligible to receive the relisting credit.
Both the original listing and the relisting must be for a single quantity, and not multiple items.
You must relist the item within 90 days of the closing date of the original listing.
You must use the Relist feature in My eBay to receive the insertion fee credit. If you copy and paste the content of the original listing into a new listing, it will not notify us that you are relisting your item, and you won’t receive a credit.
The starting price for the relisted item must not be greater than that of the original listing.
The relisted item must not have a reserve price if the original listing didn't have one. If the original listing had a reserve price, the relisted item’s reserve price must not be greater than that of the original listing.
The relisted item must end with a winning buyer. If the item doesn't sell the second time, the insertion fee is not refunded.
Note: Only the insertion fee is credited. Upgrades like Bold and Highlight are not credited. After your relisted item is sold, you’ll be charged a Final Value fee. If you originally listed the item during a promotion and your original Insertion Fee was lower than the Insertion Fee for your relisted item, you'll be credited for the lower of the two fees (if your item sells the second time.)
Enhancing your listing
Here are some ideas to help you boost your sales:
Lower your starting price
Lowering your starting price may attract more buyers.
Improve your title and description
Use words in your title that specifically describe your item (like 'Chinese Ming Vase' rather than 'flower vase.')
Avoid words and characters that buyers won't search for (like 'L@@k').
Add prefilled item information
As you relist, if your item's category is associated with a product in our catalogue, we may suggest a product and ask you to confirm it. Once you've found your product, you may be offered a stock item description and a photo for your listing. Using these details makes listing simpler and easier for buyers to find.
Product details may also be available as you're relisting products in bulk. If we think your item matches a product in our catalogue, we might suggest a product and ask you to confirm it. We'll walk you through adding product details to items one at a time.
Communicating with buyers
Answering buyers' questions and wrapping up your transaction will go a long way toward your satisfaction as a seller, getting great buyer feedback, and future sales. Communicating With Your Trading Partner tells you more.
