BUSINESS SELLER NEWS

The number of categories in which you must list your item with a matching product from the eBay catalogue has increased.

Using the catalogue helps makes it faster and easier for buyers to find your listings, so start listing and relisting with matching products now.

From 2 May 2012, if your listing doesn't match with a product from the eBay catalogue where it's available, you risk your listing being removed and losing sales.

Detail

How to list using the catalogue

• When listing an item, you need to match it with a product from the eBay catalogue. Check your listings by using the catalogue adoption tool.
• When listing in the Sell your item form:
  • Enter the European article number (EAN) or brand and model keywords that describe your item.
  • Select a product that matches your item.
• Learn more about how to list using the catalogue with other listings tools.
• Add your own description and photos of used items to accurately show the condition.
• To list a product bundle, choose a matching product from the eBay catalogue, tick the bundle flag and add details in the description.

Watch the catalogue adoption tool video to identify listings to update.

Categories affected by this change

These categories have been added to the existing categories in which you must list your items with matching products:

DVD & Blu-Ray:

• Region Free DVD Players
• Portable DVD Players
• DVD Players
• Region 2 DVD Players
• DVD & VCR Combo Players
• DVD Recorders
• Region 2 DVD Recorders
• Region Free DVD Recorders
• Other DVD & Home Cinema
• Blu-Ray Players & Recorders

Home receivers:

• Tuners
• Analogue
• Digital

Multimedia Projectors:

• Projectors

Home Theatre systems:

• Home Cinema Systems

Home Theatre Speakers & Subwoofers:

• Subwoofers
• Other Speakers
• HiFi Speakers
• Bookshelf/ Wall Mount Speakers
• Floor Standing Speakers
• Surround/ Home Cinema Speakers
• Standmount Speakers
• Speaker Components
• Portable Speakers

Benefits of catalogues

By using the eBay catalogue, you can choose to add pre-filled product information, such as category, item specifics and stock photos. This means you'll spend less time writing item descriptions and sourcing photos.

Using the EAN as part of the eBay catalogue allows listings to appear in a wider range of channels, including Google product search, meaning a larger audience for your listings.

We're also improving the way we use the information provided in item descriptions. This means that keyword search terms used by customers will help result in better matched listings.

Find out more about listing your item with product details from the eBay catalogue.

What you need to do

Now	Check if you have listings in categories where listing with a matching product is required. An easy way to do this is by using the catalogue adoption tool.
From 2 April	Start listing and relisting your affected items with matching products from the eBay catalogue. One way of doing so is by using the European article numbers (EANs).
From 2 May	Check all listings in affected categories are listed with a matching product or they will be automatically removed.

Frequently asked questions