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How to recreate
90s magic

How to recreate
90s magic

Can brothers Sas and Jamal go back to their childhood? Find out—and see how you can add more 90s into your life.

Two brothers go back in time— and you can, too.

Watch now

  • 28 years since

    We logged into MSN—and hoped a phone
    call wouldn’t kick us off.

  • 30 years since

    We all started humming the “Jurassic Park” theme song.

  • 31 years since

    Mr. Blobby started pranking people on the BBC.

Your turn to relive the 90s

Your turn to relive the 90s

90s trends you<br/>won’t believe are back image

90s trends you
won’t believe are back

  • 1

    Bum bags

    Many designers are giving this 90s classic a fresh take.
    Add it to your wardrobe.

    Shop now
  • 2

    Cargo trousers

    From straight-leg to mini skirts, this practical piece is officially
    in again.

    Shop now
  • 3

    Bucket hats

    Thought these floppy hats left with the floppy disk? Think again.

    Shop now
  • 1990 card thumbnaul

    We all cry with Gazza after being knocked out of the
    1990 World Cup.

  • 1991 card thumbnaul

    Blur’s debut album “Leisure” comes out.

  • 1992 card thumbnaul

    English metal band Iron Maiden releases their ninth album,
    “Fear of the Dark.”

  • 1993 card thumbnaul

    “The Stage” runs an ad looking for girl singers and dancers,
    resulting in The Spice Girls.

  • 1994 card thumbnaul

    Oasis’ debut album comes out and the Blur vs. Oasis battle begins.

  • 1995 card thumbnaul

    David Bowie releases his 20th studio album, “Outside.”

  • 1996 card thumbnaul

    Everyone stresses out trying to keep their Tamagotchi alive.

  • 1997 card thumbnaul

    A little book about a young wizard is released—
    and none of us is ever the same.

  • 1998 card thumbnaul

    Move over, ChatGPT: Furbies creeped everyone out with AI first.

  • 1999 card thumbnaul

    eBay officially opens in the UK and sells its first product—a
    Scorpions CD—for just £2.89. The rest is history.

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The golden era for sneakers

Shop 90s sneakers

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