One-on-one support
Experience the power of tailored one-on-one sessions designed specifically to meet your needs and seize unique growth opportunities for your business.
eBay Pro-Trader Plus support programme
Elevate your business with the Pro-Trader Plus support programme. Building on the success of our Pro-Trader programme, we’re thrilled to introduce our initiative. Work with a dedicated Pro-Trader specialist for tailored advice on all aspects of selling, ensuring you have the tools and knowledge to scale your business effectively.
Tailored support to grow your business
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Grow your selling skills
Get expert guidance on optimising your product listings to help them stand out and attract more customers. Our specialists provide in-depth support on key topics to drive your business forward.
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Unlock new growth
Learn how to boost sales with marketing tools. Get strategic advice on sourcing, product range expansion and market demands. Benefit from a sales analysis and a custom business plan for growth.
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Build your expertise
Explore the power of eBay's self-learning resources designed to transform your online store and help you achieve success.
Eligibility and pricing
This opportunity is available to business sellers who:
Are registered on eBay.co.uk
Seller Performance Standards: Have at least Above Standard.
Have achieved a reasonable Gross Merchandise Value (GMV)* for their business, as determined by eBay, within the calendar year or the 12 months period preceding their request to join. For new business sellers that haven’t been selling on eBay for a calendar year or a 12 month period, it’ll be based on eBay’s forecast of their GMV over one calendar year, or a 12 month period.
Opt in and are accepted by eBay.
Accepted business sellers will be charged a monthly fee of £399.
By joining the programme, you agree to commit to a minimum period of 3 months, after which you can cancel your subscription in accordance with the programme terms and conditions.
All fees displayed on this page are exclusive of VAT (VAT at 20%).
*Gross Merchandise Value (GMV) means the total value of all paid transactions between users on the eBay Site(s) during the applicable period inclusive of postage fees and applicable taxes.
What sellers like you are saying
See what Pro-Trader Plus sellers have to say:
"Being part of the Pro-Trader Plus Programme has been a huge benefit for us at Top Rated Tools. It's helped us focus on key areas to drive growth. Summer sales used to slow down, but since teaming up with Philip, we've seen a real boost. Now, we have someone fighting for our business and getting us the exposure we need to thrive."
Garden/DIY seller
"The programme really works for us, it great to deal directly with someone so knowledgeable, and it has a massive impact on our business. We think it's a great programme and is something we wish to continue as the potential is endless."
Parts & Accessories seller
Meet our Pro-Trader specialist
"Since joining the Pro-Trader team, it's been amazing to see so many sellers take their businesses to the next level. With over 23 years of retail experience, including eBay, I'm proud to share my knowledge to help sellers grow.
In my role, I offer personalised insights into their performance and growth opportunities. I advise from maximising coded coupons to creating Promoted Listings Advanced campaigns, marketing new products and enhancing product presentation for buyers."
Phil, Pro-Trader Specialist
How do I enrol in Pro-Trader Plus?
Apply nowPro-Trader Plus FAQs
What benefits does Pro-Trader Plus include?
One-to-one support with a Pro-Trader specialist
A business development plan tailored to your business needs alongside a customised performance dashboard
Expert guidance on listing optimisation to help your products stand out
Guidance on how to effectively use eBay’s suite of marketing tools to promote your products
Access to exclusive eBay promotions and onsite promotions
What kind of deals and promotions will we receive?
Your Pro-Trader specialist is here to offer personalised advice on promotional opportunities that can enhance your business growth. Please note that participating in these exclusive Pro-Trader Plus deals and promotions might involve additional fees and come with particular terms and conditions. While we strive to support your business, access to these promotions is subject to availability and not automatically included with program participation.
How much does it cost to take part in Pro-Trader Plus?
Participation in the Pro-Trader Plus support programme is £399 per month, exclusive of 20% VAT.
How long does the Pro-Trader Plus support programme last?
The minimum commitment to Pro-Trader Plus is three months starting from the first day of the next calendar month following your enrollment. At the end of three months you’ll be able to continue with the programme or cancel your subscription in Seller Portal. The Pro-Trader Plus support programme doesn't have a set end date, but please note that participation is subject to the
Pro-Trader Plus Terms and Conditions.
What are the eligibility requirements to participate?
You must:
Be a UK business seller registered on eBay.co.uk
Have at least Above Standard status (as defined in the Seller standards policy) and maintain it at all times during your participation in the programme.
Have achieved a reasonable Gross Merchandise Value (“GMV”*), as set by eBay, within the last calendar year or the 12 months prior to your participation request. For new sellers without a year's sales history on eBay, eligibility is based on eBay's projected GMV for your first year or upcoming 12 months.
*GMV is the total value of all paid transactions between users on the site during the applicable period inclusive of shipping fees and taxes.
What happens once I apply for Pro-Trader Plus?
Our team will review your application to check your eligibility and will get back to you with an update via email within three working days from your submission. If you’re eligible, we’ll then schedule a welcome conversation to discuss your enrollment date and take you through the first steps.
When and how will I be billed?
You’ll be billed on the first day of the month after you join. For example, if you join on Friday 27 July 2025, you'll be billed on
Friday 1 August 2025.
Why do I have to pay VAT on this subscription fee?
As a VAT-registered UK business, eBay UK Ltd is obliged to charge VAT on services provided to UK resident sellers. This applies to both final value fees as well as subscription and other fees.
Can I claim this VAT back?
As a general principle, VAT charged by eBay on fees should be recoverable by a seller who is registered for VAT. Further information can be obtained from HMRC either by contacting them directly or using the information available on the HMRC help pages.
Who should I contact if I have payment issues relating to Pro-Trader Plus?
Your Pro-Trader Plus specialist will be your point of contact for any payment issues you may have.
I have more than one selling account. Can I use one subscription for all my accounts?
A single subscription to the Pro-Trader Plus programme includes the account you enrol with and one further linked account.
How do I opt out of Pro-Trader Plus?
You can end your participation after the initial three months by cancelling your subscription in Seller Portal. Following your cancellation, you’ll receive an email with your subscription’s end date, which will be 30 days from the date of cancellation.
What happens to the programme fee if I terminate my participation mid-month?
If you decide to end your participation mid-month, unfortunately we’re unable to refund your programme fee for the month in which you submit your cancellation to eBay.
Can I be suspended from Pro-Trader Plus?
Sellers may be disqualified from Pro-Trader Plus if they don't follow the programme's Terms and Conditions and/or eBay policies, fall below the Above Standard status, or if eBay ends the support programme.
If I get suspended from Pro-Trader Plus can I sign back up in the future?
Should you be disqualified from Pro-Trader Plus, you can request to rejoin once you have again met the necessary eligibility criteria.
How often should I have calls with my specialist and how long will each call last?
Your Pro-Trader Plus specialist will tailor support to your business needs. At first, plan for at least one call per month lasting 30-45 minutes. Your specialist will adjust the length if necessary.
Can I get support from my specialist if I have a restriction?
If a restriction has been placed on your account, your Pro-Trader Plus specialist will help you identify the issue and work towards a resolution.
Can I get negative feedback removed by my specialist?
Your Pro-Trader Plus specialist can’t remove feedback or defects. For such issues, please reach out to our Customer Service.
How can I provide feedback on the Pro-Trader Plus support programme?
We're committed to a positive and rewarding eBay experience for you. Every three months, we'll send a satisfaction survey to gather your valuable feedback on our support programme and your overall experience, which helps us improve our services.